We audited our own site and found nine things wrong with it
We sell audits. So before pointing this site at a domain, we ran the same audit on it that we'd run on a client's, on the assumption that anything we'd flag for them we should…
§ 01 · Field notes
What we learn, written down.
Notes from building, ranking and running sites for real businesses. Written by the people doing the work — so it's specific, occasionally opinionated, and free of the "10 tips" genre.
Core Web Vitals on WordPress: what actually moves the needle
There's a genre of WordPress performance advice that goes: install a caching plugin, install an image plugin, install a "speed optimisation" plugin, run the test again, hope…
The map pack checklist for trades: what actually moves you into the top three
If you run a trade business, the map pack — those three results with the map above them — is worth more than every organic listing beneath it combined. Someone with a burst…
§ · Topics
Browse by topic.
technical-seo 2 performance 2 accessibility 1 building-in-public 1 wordpress 1 core-web-vitals 1 local-seo 1 trades 1 google-business-profile 1
§ · Start
Reading is slower than delegating.
If any of this is a problem you'd rather hand off, that's what we do. Written scope, fixed price, and you own the result.